Black and white picture of picadilly circus brought to life using projection. The content of the billboards can be dynamically changed by the people of Jan's Hair Design. The time of day in the picture changes very slowly to make sure every time you look at the it, it looks a little different.
To provide interaction with the clients we added a live instagram feed to one of the billboards. When people tag their instagram photo's with #janshairdesign their picture will show up.